> For the complete documentation index, see [llms.txt](https://guides.paynow.gg/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://guides.paynow.gg/products/products.md).

# Products

Your catalogue is what customers buy. Promotions, upsells and tiers sit on top of it.

*Dashboard → Content → Products. Needs `product_read` to view, `product_create` to add.*

<figure><img src="/files/6uOIQZ7Ih0Yc8bjKLabf" alt="The Products list showing seven products with their prices, tags, stock and last-updated details."><figcaption></figcaption></figure>

## Product types

The type you choose changes how the product is billed and what happens after purchase.

| Type             | Billed    | Use for                                         | Notes                                                                                                                              |
| ---------------- | --------- | ----------------------------------------------- | ---------------------------------------------------------------------------------------------------------------------------------- |
| **One-time**     | Once      | Currency packs, kits, cosmetics, single unlocks | Simplest. Start here.                                                                                                              |
| **Subscription** | Recurring | Ranks, memberships, monthly perks               | Generates [Subscriptions](/orders-and-subscriptions/subscriptions.md); can be grouped into [Tier Groups](/products/tier-groups.md) |

## What you can do from here

| Task                                       | Guide                                                           |
| ------------------------------------------ | --------------------------------------------------------------- |
| Create a product from scratch              | [Creating a Product](/products/creating-a-product.md)           |
| Copy an existing product                   | [Duplicating a Product](/products/duplicating-a-product.md)     |
| Apply changes across many products at once | [Bulk Assigning Products](/products/bulk-assigning-products.md) |
| Build upgradeable rank ladders             | [Tier Groups](/products/tier-groups.md)                         |
| Group products on the storefront           | [Tags](/your-webstore/tags.md)                                  |
| Discount a product                         | [Sales](/marketing/sales.md)                                    |
| Offer an add-on at checkout                | [Upselling](/marketing/upselling.md)                            |
| Offer a free period first                  | [Trials](/orders-and-subscriptions/trials.md)                   |

## Organising a growing catalogue

Past roughly a dozen products, the storefront becomes the constraint. Three tools do three different jobs, which is a common point of confusion:

| Tool                                    | What it controls                                                                                                                                                  |
| --------------------------------------- | ----------------------------------------------------------------------------------------------------------------------------------------------------------------- |
| [Tags](/your-webstore/tags.md)          | How products are grouped and displayed on the storefront. Purely presentational.                                                                                  |
| [Tier Groups](/products/tier-groups.md) | How subscription products relate to each other, so a customer can upgrade from Iron to Gold and be charged the difference rather than starting over. Behavioural. |
| [Navlinks](/your-webstore/navlinks.md)  | How customers move around the storefront. Navigation, not grouping.                                                                                               |

## Visibility

A product can exist without being purchasable. Use that to prepare a launch before announcing it, to retire a product without deleting its order history, or to sell something only through a direct link.

## Deleting versus hiding

Prefer hiding. Deleting a product that has been sold complicates order history and any active subscriptions attached to it. Hidden products stop being purchasable immediately, and records stay intact.

## What you can sell

PayNow supports **digital products only** — ranks, kits, keys, cosmetics, memberships, anything delivered by command, key or account entitlement. Physical goods that need shipping are not supported on any plan.