> For the complete documentation index, see [llms.txt](https://guides.paynow.gg/llms.txt). Markdown versions of documentation pages are available by appending `.md` to page URLs; this page is available as [Markdown](https://guides.paynow.gg/welcome-to-paynow.md).

# Welcome to PayNow

PayNow is a merchant of record and storefront platform for game servers and online communities, and these guides cover opening a store through to getting paid.

You build a catalogue. PayNow takes the payment, handles tax and fraud as the merchant of record, delivers the purchase to your server, and pays you out.

## Start here

Three pages, in order, take a new store from empty to open.

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>1. Create your store</strong></td><td>Name, currency, platform, and the onboarding steps that end in going live.</td><td><a href="/getting-started/creating-a-store.md">Creating a Store</a></td></tr><tr><td><strong>2. Add your first product</strong></td><td>A product that actually delivers, with a command attached and tested.</td><td><a href="/getting-started/your-first-product.md">Your First Product</a></td></tr><tr><td><strong>3. Check before you open</strong></td><td>The things worth confirming before real customers arrive.</td><td><a href="/getting-started/going-live-checklist.md">Going Live Checklist</a></td></tr></tbody></table>

Already selling on another platform? [Migrating from Another Platform](/getting-started/migrating-from-another-platform.md) imports your catalogue and explains what doesn't come across.

## Browse by section

Sections follow your dashboard sidebar, so anything you can see in the dashboard is filed here alongside it.

<table data-view="cards"><thead><tr><th></th><th></th><th data-hidden data-card-target data-type="content-ref"></th></tr></thead><tbody><tr><td><strong>Products</strong></td><td>Pricing, subscriptions, delivery, tier groups, revoking.</td><td><a href="/products/products.md">Products</a></td></tr><tr><td><strong>Orders &#x26; Subscriptions</strong></td><td>Every transaction, renewals, refunds, chargebacks and trials.</td><td><a href="/orders-and-subscriptions/orders.md">Orders</a></td></tr><tr><td><strong>Customers</strong></td><td>Inventory, order history, manual customers and bans.</td><td><a href="/customers/customers.md">Customers</a></td></tr><tr><td><strong>Commands &#x26; Placeholders</strong></td><td>How a purchase reaches your server, and every placeholder you can use.</td><td><a href="/integrations-and-commands/commands.md">Commands &amp; Placeholders</a></td></tr><tr><td><strong>Game Servers &#x26; Discord</strong></td><td>Linking servers, Discord roles, webhooks and API keys.</td><td><a href="/integrations-and-commands/game-servers.md">Game Servers</a></td></tr><tr><td><strong>Your Webstore</strong></td><td>Templates, branding, tags, navlinks and the Twig reference.</td><td><a href="/your-webstore/webstore.md">Webstore</a></td></tr><tr><td><strong>Marketing</strong></td><td>Sales, coupons, gift cards, affiliates, upselling and follow-ups.</td><td><a href="/marketing/sales.md">Sales</a></td></tr><tr><td><strong>Payments &#x26; Payouts</strong></td><td>Getting paid, what a sale nets, settlement and billing.</td><td><a href="/payments-and-payouts/payouts.md">Payouts</a></td></tr><tr><td><strong>Analytics</strong></td><td>Revenue, recurring performance and what the numbers mean.</td><td><a href="/analytics/dashboard.md">Dashboard</a></td></tr><tr><td><strong>Store Settings</strong></td><td>Store details, adaptive currency, team members, roles and permissions.</td><td><a href="/store-settings/store.md">Settings</a></td></tr><tr><td><strong>Your Account</strong></td><td>Your profile, password, two-factor authentication and passkeys.</td><td><a href="/your-account/general.md">Profile &amp; General Settings</a></td></tr><tr><td><strong>Reference</strong></td><td>Why a feature is missing, and what the terms mean.</td><td><a href="/reference/feature-availability.md">Why can't I see a feature?</a></td></tr></tbody></table>

## Can't find a feature?

A feature can be missing because your plan doesn't include it or your role doesn't allow it. [Why can't I see a feature?](/reference/feature-availability.md) covers both.

## Taking payouts without a store

You don't need a store to receive affiliate settlements through PayNow. Choose **Setup Payouts** rather than **Create Store**, then see [Setting Up Your Payout Account](/getting-started/payout-account.md).

## Getting help

[discord.gg/paynow](https://discord.gg/paynow) is fastest for most questions. Email <support@paynow.gg> for anything involving your account, payouts or verification. Either way, quote the order, subscription or payout ID (for example `#RH-1041`) if your question is about a specific one.

These guides cover the dashboard. For the REST API, webhook payloads and SDKs, see [docs.paynow.gg](https://docs.paynow.gg).